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Dec. 5, 2024

Costco Packaging Design an Expert Guide | Ep

Costco Packaging Design an Expert Guide | Ep

Discover the ultimate guide to Costco packaging design in this must-watch episode! Whether you're a designer, brand manager, or entrepreneur, we break down the secrets to designing packaging that meets Costco packaging requirements and sells. Learn how to navigate the unique challenges of club store packaging, from maximizing pallet efficiency to the "5-second, 5-foot rule" for grabbing customer attention. Find out why Costco demands more than just great design—it requires strategic thinking. We'll dive into the essentials of three-side shoppable pallets, the journey of earning a spot on the Costco floor, and how to innovate with sustainable materials like plastic-free packaging. Stay until the end to uncover the biggest missed opportunity in Costco packaging that could transform your approach to how to design packaging for club stores and beyond. Packed with actionable insights, this episode is your go-to resource for mastering Costco packaging requirements.

9 Episodes That Answer, How To Design Packaging

To design packaging you must understand sustainability, materials, engineering, communication, and design. These episodes will get you started on your path to designing your own award-winning and band building packaging design.

May 11, 2020

What is Luxury Packaging Design | Ep. 2

Vincent Villeger, former Director of Packaging at Burberry discusses what makes luxury packaging powerful, and how to follow your creative instincts to make the right decisions. We answer if primary packaging such as fragran...

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June 28, 2021

How to Design Packaging for Start-Ups with Last Crumb Cookies | Ep 50

Learn what it takes to design, buy, and launch packaging for a start-up. we discuss numbers, concepts, and next steps.

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March 22, 2021

Plastic-Free Packaging From Seaweed with NOTPLA | Ep.43

NOTPLA is a seaweed based material used for packaging liquids and now is being turned into heatsealable films that are completely biodegradable and edible. The zero plastics movement is growing and NOTPla is helping the packa...

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April 21, 2021

Product & Packaging Design with Enlisted Design | Ep. 45

Packaging design powerhouse Enlisted Design has designed packaging for brands like All Birds, Fridababy, Linksys, and so many other brands. Beau Oyler CEO of Enlisted shares their approach to designing product and packaging u...

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Nov. 30, 2020

How to Find Sustainable Packaging Suppliers | Ep. 34

Interested in sustainable packaging? Learn how to source materials, designers, and manufacturers with Guacamole Airplane's Packaging Supplier's Guide.

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Oct. 12, 2020

Prepress & Print Production for Packaging Design | Ep. 27

With over 35 years of experience in design and print, we only scratch the surface of Lisa’s experience. But lucky for all of us, Lisa has also launched a print production class online to teach you how to design to …

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July 29, 2020

How to Design Your Own Product Packaging | Ep 20

How do you design packaging while working from home? After watching the most recent Underdogs video about Apple's project Pandora I thought it was a good time to share how working from home has changed the package design proc...

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May 20, 2020

What is Sustainable Packaging Design? w/ Tom Szaky | Ep. 5

Everyone talks about sustainable packaging, but what exactly is it? Well, that depends, and our guest Tom Szaky agrees as sustainability depends on many factors. In this episode we discuss what is sustainability, the business...

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May 19, 2020

The Power of Structural Packaging Design | Ep. 4

How do you build a packaging design agency when you're not in a big city known for design? Ask Mat Bogust of Think Packaging and he'll tell you to just start posting and the world will notice! Today, New Zealand …

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March 8, 2024

Unleashing the Power of AI in Packaging Design: A Conversation with A…

This episode unveils the transformative power of AI in packaging design through the eyes of Adey Efrem, a trailblazer who has dared to venture where few designers have. Starting with her initial foray into the world of design to her …

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