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Have you ever wanted to own a brand you've designed for? Or at least have a partial ownership in its success? Lilli Keinaenen explains how designing packaging for a cannabis brand led to having an equity stake in Green Bee Botanicals. We discuss creative billing, imposter syndrome, the complexities of cannabis packaging, and a smelly fish challenge on TikTok.
Learn more about Change Maker Creative here.
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Listen to these episodes next:
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What is Sustainable Packaging with Founder of Terracycle and LOOP Tom Szaky
Packaging Production & Manufacturing with Head of Realization at Pearlfisher Brandi Parker
How To Win Packaging Design Awards with Head of Pentawards Adam Ryan
Structural Packaging & User Experience with Think Packaging Mat Bogust
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Packaging + Branding Designer
Changemaker Creative designs sustainable packaging and brands for cannabis companies with heart. Creating award-winning brands that stand out on crowded dispensary shelves and connect with consumers. As a classically trained designer with a Bachelor of Arts and decades of experience, you can often find me presenting about packaging sustainability and cannabis brand marketing.
To design packaging you must understand sustainability, materials, engineering, communication, and design. These episodes will get you started on your path to designing your own award-winning and band building packaging design.
Vincent Villeger, former Director of Packaging at Burberry discusses what makes luxury packaging powerful, and how to follow your creative instincts to make the right decisions. We answer if primary packaging such as fragran...
Learn what it takes to design, buy, and launch packaging for a start-up. we discuss numbers, concepts, and next steps.
NOTPLA is a seaweed based material used for packaging liquids and now is being turned into heatsealable films that are completely biodegradable and edible. The zero plastics movement is growing and NOTPla is helping the packa...
Packaging design powerhouse Enlisted Design has designed packaging for brands like All Birds, Fridababy, Linksys, and so many other brands. Beau Oyler CEO of Enlisted shares their approach to designing product and packaging u...
Interested in sustainable packaging? Learn how to source materials, designers, and manufacturers with Guacamole Airplane's Packaging Supplier's Guide.
With over 35 years of experience in design and print, we only scratch the surface of Lisa’s experience. But lucky for all of us, Lisa has also launched a print production class online to teach you how to design to …
How do you design packaging while working from home? After watching the most recent Underdogs video about Apple's project Pandora I thought it was a good time to share how working from home has changed the package design proc...
Everyone talks about sustainable packaging, but what exactly is it? Well, that depends, and our guest Tom Szaky agrees as sustainability depends on many factors. In this episode we discuss what is sustainability, the business...
How do you build a packaging design agency when you're not in a big city known for design? Ask Mat Bogust of Think Packaging and he'll tell you to just start posting and the world will notice! Today, New Zealand …
This episode unveils the transformative power of AI in packaging design through the eyes of Adey Efrem, a trailblazer who has dared to venture where few designers have. Starting with her initial foray into the world of design to her …
