Packaging Design, Personas, and Private Labels with Danielle Beal of The Creative Pack | Ep 135


How do you build own brands for existing brands? If you[ve ever wondered how designers create private label packaging design that connects with consumers in within a shopping experience, Danielle Beal shares her experiences from designing for Tesco to their Pentaward winning design for Levain Bakery.
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#packaging #design #privatelabel