Welcome to our latest episode of the packaging podcast! In this episode, our host Evelio Mattos sits down with award-winning packaging designer Asa Cook to discuss the ins and outs of his packaging design process and how it yields great design. Asa shares his insights on what great design is and how it can benefit a brand, as well as how designers consume content and subconsciously collide these ideas to create new and innovative designs. Whether you're a seasoned packaging designer or just starting out, this episode is sure to provide you with valuable insights and inspiration.

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